digital advertising

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Ad Fraud, Anti-Fraud Measures, Bots, digital advertising, Integrity, Invalid Traffic, Kelkoo Group, Publisher Partnerships, Quality Assurance, transparency
30.04.24
Digital marketing trade association casts doubt over Google Analytics 4’s attribution model
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Ad Fraud, Anti-Fraud Measures, Bots, digital advertising, Integrity, Invalid Traffic, Kelkoo Group, Publisher Partnerships, Quality Assurance, transparency
09.04.24
Kelkoo Group and Google’s Privacy Sandbox
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Ad Fraud, Anti-Fraud Measures, Bots, digital advertising, Integrity, Invalid Traffic, Kelkoo Group, Publisher Partnerships, Quality Assurance, transparency
14.02.24
Google Search Page Changes FAQ
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Ad Fraud, Anti-Fraud Measures, Bots, digital advertising, Integrity, Invalid Traffic, Kelkoo Group, Publisher Partnerships, Quality Assurance, transparency
21.11.23
Taking Action Against Fraud: Safeguarding Quality and Integrity
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digital advertising, ecommerce, home renovaton, merchants, online store, spring
14.04.23
Q2 strategy
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B2B, Cannes Festival, clients, communication, consumer analytics, conversion rate, data, digital advertising, digital industry, e-commerce, engagement, networking, purchase decisions, retailers, traffic, transparency, trust
24.06.19
Cannes 2019: Top takeaways
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advertising, API, click, click through, consumer, CPC, digital advertising, digital marketing, Display Ad, e-commerce, monetization, monetizing, offers, online retailer, Product Feed, retail, revenue, website
04.06.19
Understanding the challenges of monetising content
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advantage, campaigns, Comparison Listing Ads, CSS, CTR, digital advertising, digital industry, Google Shopping Ads, online merchants, online shopping, price comparison, retailers, screencast, solutions, traffic
29.05.19
Introducing our Kelkoo Group screencast…
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agency, client account, clients, digital advertising, digital industry, ecommerce, industry leaders, market, media, monopolies, tech, tech giants, trade show
01.05.19
Kelkoo Group at Adweek Live: the wrap up
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business development, commerce, conversion data, digital advertising, ecommerce, ecommerce marketing, event, ideas, networking, retail, sales, trade show, trends, UK retail
22.01.19
Top tips for attending Retail Week Live 2019
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Advertising Week, connections, consumers, digital advertising, digital approach, ecommerce, ecommerce marketing, entrepreneur, insights, networking, tradeshow
22.01.19
Why you should attend Advertising Week Europe 2019
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B2C, campaign, consumer, consumer trend, conversion data, customer journey, digital advertising, e-shopper, ecommerce, loyalty scheme, marketing automation, perks, promotion, sales
04.12.18
Top tips to enhance business in the January sales period
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