Intelligent pricing that delivers​<br />
best-in-class performance for your store

Intelligent pricing that delivers​
best-in-class performance for your store

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Putting value first

Performance Flex is a goal-driven campaign type built to radically improve traffic outcomes for your store. It’s an AI system that’s designed to help you meet your conversion targets by delivering more of what works. It utilises fair and effective, dynamic per-click pricing to deliver better value more consistently.

  • Our flagship dynamic pricing model for merchants

  • Target-driven machine learning process that builds on your sales data

  • Deliver more of what works to deliver exceptional ROI

  • Maximise the revenue potential for your store without compromising your Cost of Sales targets

How it works

Our dynamic pricing algorithm assesses the performance of traffic sources at offer level. This helps ensure our pricing scales with how that traffic converts for your site and products. That’s how we’re able to deliver exceptional value in fast-moving e-commerce verticals for merchants of all sizes.

Results from our merchants

  1. 93%

    of merchants met COS targets

  2. +29%

    increase in average revenue for merchant campaigns

  3. +23%

    increase in average revenue per click for merchant campaigns

Jonothan Cronin, Head of Marketing @ CeX

“CeX partnered with Kelkoo to bring our huge product catalogue to online shopping portals across Europe. I was impressed with their speed and knowledge.  We value the partnership which is growing from strength to strength and are pleased with the results from Kelkoo. They are proactive, and make campaign changes keeping our ROI targets in mind; they consistently achieve the return on ad spend and cost per sales targets we set.”

Jonothan Cronin, Head of Marketing @ CeX

Elliot Myers, Founder & Director @ T A M A

“We’ve been pleased with the results from Kelkoo, they have consistently achieved the return on ad spend and cost per sales target while scaling sales.”

Elliot Myers, Founder & Director @ T A M A

How do our e-commerce traffic sources work?

Price Comparison Sites

Our product offering includes a range of branded Comparison Shopping Sites (CSSs) such as Kelkoo,, Ciao, Webmarchand and Choozen.

They provide the ideal environment for you to convert online shoppers at a key point in the purchase funnel. Each time an e-shoppers clicks on your product, in our Price Comparison Sites, they are redirected to your online shop to finalise the sale.

Premium Publisher network

Our extensive Premium Publisher network, including well-known brands Yahoo, Google or Bing, enables you to receive quality leads to your online store as soon as you onboard with us.

We work with exclusive partners, carefully selected for their qualified shopping-oriented audience. Your products are displayed on their website, via native and integrated solutions, optimising the conversion rate for your online store.

Google Shopping Ads

In 2017, Google Shopping Ads was been opened up for Comparison Shopping Sites (CSS).

These ads were previously only dedicated to traffic from Google Shopping. We were the first CSS to generate traffic through Google Shopping Ads for our retailers and to obtain Premium Partner status. Google Shopping Ads now acts as an additional Kelkoo Group publisher solution, providing retailers with additional traffic for the same fixed CPC.

Easy to onboard and easy to manage

Easy product feed export

We accept any type of product feed, adapted to the format that suits you best and facilitates your onboarding.

The Product data feed can be a CSV, XML or any kind of structured text file. Kelkoo has partnered with leading Feed Management solutions; Lengow, Shopping Feed, Iziflux, Beezup or Channel Pilot, from which you can easily export your feed. If you have an existing Google Shopping feed, this format can also be easily integrated on our Shopping network.

We work with all major e-commerce CMS

Established modules and close relationships with leading e-commerce CMS.

If you are working with Prestashop, Shopify, Magento, or any other CMS for the creation of your website and your e-commerce lead acquisition campaigns, our active modules available enable you to easily export your feed and onboard with our Performance solution.

Campaign optimisation

Access your Kelkoo Group click and sales data, such as Conversion Rate (CR) and Cost of Sales (COS), in your Kelkoo Group dashboard. We give you the tools to easily improve your campaign performance.

Kelkoo Group Sales Tracking enables you to review your performance. Evaluate your performance data at a category or campaign level and access precious insights. Data will be updated daily, providing almost real-time updates to sharpen your campaign optimisation and continuously improve your KPIs.

Adapted to all budgets

Any type of merchant can benefit from this solution, from established retailers or a new online-shop entering the ecommerce space.

We work with a fixed CPC (Cost Per Click) model, meaning that you are paying only for the consumers we redirect to your online shop. There are no hidden costs (such as onboarding fees, etc.), no minimum billing and no engagement period. We are confident that the quality of the traffic we send you will provide you with the performance you expect and more.

Our Account management and traffic optimisation team

Our dedicated team of account managers are on hand to monitor and optimise your campaigns, providing flexible support to meet with your budget and business needs. Our Traffic managers are a key part of our team, driving qualified leads to products displayed across our global shopping network of Premium Publishers and Price Comparison Sites.

The iconic Kelkoo Group brand

Available in the following countries:

  • India

  • Australia

  • New Zealand

  • Japan

  • South Korea

  • United Arab Emirates

  • Turkey

  • Vietnam

  • Canada

  • South Africa

  • Malaysia

  • Singapore

  • Hong Kong

  • Philippines

  • Indonesia

Select your location