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Vino.com Case Study

Posted on June 3, 2022

A COS below 8% & a CR above 1.8%

The merchant & the objectives

Vino.com were established in 2014, in Tuscany, Italy. For the last 8 years they have been delivering hand-picked wines and spirits across Europe.

Vino.com began their collaboration with Kelkoo Group in 2020. Their objective was to generate incremental sales on their online store, keeping a Cost of Sales below 10%.

They joined our Performance solution, to gain visibility on Kelkoo Group’s Shopping network and drive qualified traffic to their online store.

Performances reached

What Vino.com achieved with Kelkoo Group in 2021

  1. 4.42%

    Min COS%

    in 2021

  2. 3.74%

    Max CR%

    in 2021

  3. 4k+

    Sales generated

    in 2021

Our campaign optimisation results

We provide campaign optimisation algorithms for our customers, who make better choices in the long term

  1. +295%

    Leads

    February 2022 vs February 2021

  2. +22.9%

    Average basket price

    in 2021 vs 2020

  3. +70.2%

    CR%

    February 2022 vs February 2021

First and last name, Vino.com, job title

Testimonial

First and last name, Vino.com, job title

Contact us and be our next success story

Kelkoo Group can help you capture new customers and generate incremental sales on your online store as well. Check out how our Performance solution can help you reach your growth objectives. For more information or discuss the other Kelkoo Group solutions that could be adapted to you, contact us now, our team of lead acquisition specialists will find the perfect match for your webstore.

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