Quality Assurance

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Ad Fraud, Anti-Fraud Measures, Bots, digital advertising, Integrity, Invalid Traffic, Kelkoo Group, Publisher Partnerships, Quality Assurance, transparency
30.04.24
Digital marketing trade association casts doubt over Google Analytics 4’s attribution model
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Ad Fraud, Anti-Fraud Measures, Bots, digital advertising, Integrity, Invalid Traffic, Kelkoo Group, Publisher Partnerships, Quality Assurance, transparency
09.04.24
Kelkoo Group and Google’s Privacy Sandbox
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Ad Fraud, Anti-Fraud Measures, Bots, digital advertising, Integrity, Invalid Traffic, Kelkoo Group, Publisher Partnerships, Quality Assurance, transparency
14.02.24
Google Search Page Changes FAQ
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Ad Fraud, Anti-Fraud Measures, Bots, digital advertising, Integrity, Invalid Traffic, Kelkoo Group, Publisher Partnerships, Quality Assurance, transparency
21.11.23
Taking Action Against Fraud: Safeguarding Quality and Integrity
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