DMEXCO Survival Guide

Posted on August 12, 2019

First time attending Dmexco this year? Have no fear, Kelkoo is here and we’ve prepared the ultimate survival guide to ensure you make the most out of the event and your time in Cologne.

Preparation is key

Dmexco is jam packed with over 250 hours worth of content plus thousands of exhibitors. With this in mind, it’s important to spend some time before the event studying the event programme and exhibitor list to ensure you’re planning your time wisely and not missing out on any beneficial talks or workshops during your visit.

Dmexco is a golden networking opportunity, with 40,000 visitors crossing the threshold, so make sure that your business cards are up to date and that you come to Cologne with a fully stocked supply. With over a thousand exhibitors at this year’s conference, expect to come away with plenty of freebies. Visit our stand at D-019a, Hall 7 to get your hands on a Kelkoo Group phone chargers or a stress ball amongst other goodies – you can even take home your new haul in one of our branded bags.

While Dmexco is a great place to meet people, and have spontaneous meetings, it’s likely that most of your contacts agendas will be jam packed over the course of the event. We recommend you get in quick and start booking your meetings at least three weeks in advance of the event to guarantee you’re spot in their schedules. Make sure you leave least 10 minutes in between each meeting to allow you some breathing time.

Put on your thinking APP

In the weeks building up to the event, LinkedIn will be overflowing with dmexco content – be sure to join in discussions and keep an eye on the trending topics for this year’s conference. Dmexco is all about networking and social media is a beneficial way to join the community and the conversation pre-event. If you’re looking to connect with people in the European market ready for the event, signing up to XING could be the way forward as many Germans favour this platform as opposed to LinkedIn.

And if you’re still feeling unprepared, why not get ahead of the game and download the official DMEXCO app? Featuring exhibitor lists, floor plans and the full event programme this will be your new best friend and information hub when it comes to all things DMEXCO.

With all the recent changes in the world of ecommerce it’s important to keep your wits about you and your eyes open. Make sure you have your plan of attack ready to go and are considering what you want to get out of this event. After all the next big thing to change the tech world could be waiting for you at DMEXCO. Come and join us at stand D-019a, Hall 8 this September 11-12th to find out more about how our product offerings can boost your traffic and online opportunities for your business.

Interested in finding out more? Then why not book a meeting with us now…

Book your ticket to dmexco here >

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