PMax migration consulting package

Account analysis & brainstorming session to understand why the change in approach, and support
in choosing KPIs, defining benchmarks and finding the best way to moving forward

–> 3 hours

Evaluating the current account structure and deciding wether it’s the case of rebuilding campaigns
to better fit the new channels, keeping in mind merchant’s goals and wider business objectives

–> 4 hours

Selection of the targeted items split into different categories, uploading of the assets & creation
of relevant asset groups, creation and selection of correct audiences

–> 4 hours

Keep the newly created campaigns under the microscope, to evaluate the success of the migration
or to fine tune anything that could be improved with activity data

–> Included